Our product range has evolved through acquisition so had a very disparate look. Our latest launch, our biggest ever, gave us the opportunity to put some design thought into the range and then follow it through everything we do. Although our products are for industrial use it’s important that they look like the ground-breaking pieces of engineering that they are.
DesignEdge’s great understanding of our sector and also the way they bring good looks into a design – often pushing the boundaries further than we would have considered in-house – has resulted in a fantastic looking range of which we can definitely be proud and stand out from the competition.